1. Consider Making Minor Updates
Doing some minor updates to your house before listing it for sale can help increase its appeal to potential buyers. Outside, make sure the lawn and landscaping is kept neat and tidy. What’s the first thing potential buyers see when they pull up to your house? This first impression is crucial to successfully marketing and selling your home.
How does the inside of the home look? If you haven’t painted within the last few years, or if your homes interior is painted with unusual colors, consider repainting. A fresh paint-job using light, neutral colors will help your home appeal to a larger percentage of buyers.
2. Make Basic Repairs
Does your home need any repairs? If so, consider making the repairs prior to listing the home for sale. When you accept a buyer’s offer, they’ll have a period of 5+ days to conduct a home inspection. If the inspection report comes back with a long list of repairs, it may scare the buyer off. Avoid this by making the repairs beforehand. Not only will the house be more appealing to potential buyers, it will help ensure the deal closes after you have received and accepted an offer.
3. Tidy-up and Reduce Clutter
In a perfect world, our homes would always be neat and tidy. But, life happens. However, keeping your home neat and clutter-free while it’s on the market is crucial. Not only is a cluttered house naturally unappealing to buyers, it also tends to make the home feel smaller than it actually is. Even if you have to pack up some items and find a place to store them for a few months, it will be worth it in the long run.
4. Take GOOD Photos
The photos of your house are the first thing prospective buyers see while house-hunting. Often times, however, I see real estate agents snap terrible photos with their cell-phone or cheap camera and throw them right online. They look terrible, and they have the potential to cause buyers to pass over your home’s listing in favor of other, more appealing listings.
One thing I’ve always prided myself in doing is using quality, professional pictures that grab buyers’ attention.
5. Hire a Great Real Estate Agent
This is a bit of self-promotion on my part, but it holds true: hiring a good Real Estate Agent is crucial. Everybody seems to have a friend or family member that is an agent, but are they actually the best choice? Make sure you hire an experienced agent who is well-versed in modern marketing techniques and strategies. Unfortunately, many agents simply list a home on the MLS and hope for the best. I have many years of experience with both Search Engine Marketing and Social Media Marketing, which enables me to get your home in front of more prospective buyers quicker. Contact me today and find out how I can get your home sold quicker and for more money.
About the Author
Dave Barrett is a Chicagoland Real Estate agent. His 10+ years experience in Real Estate Investing has given him an unparalleled understanding of Chicagoland’s diverse real estate market. Coupled with his vast knowledge of Internet Marketing, Dave brings a set of skills to the table that other agents simply can’t match. If you want to market your home to a larger pool of prospective buyers, you need Dave Barrett in your corner!